Offer email to a vendor
Send this the day the offer is made, before you tell the buyer it has been accepted. The vendor decides.
When to use it
- A buyer has stated a figure.
- You are reporting several offers, including a best-and-final round.
- A buyer has changed their figure and the vendor needs the new number, not a story.
How to adapt it
- Copy the template into a draft, not into a live send.
- Replace every bracket with a fact from the file. If you do not have the fact, delete the sentence.
- Read it once as the client. Take out anything you would not say on the phone.
- Send it only after a person has approved the final text, from the right account.
Copy this draft
Subject: Offer on [address] Hello [name], [Buyer’s name, if you share names] has offered [figure] for [address]. They told me: [nothing to sell / a property to sell which is SSTC / a property still on the market / cash — only the phrase they used]. On finance they told me: [agreement in principle / mortgage offer not yet applied for / I have not seen any document]. I have not verified that beyond what I have written. [If there are other offers, list figure and the same two facts for each. Mark any that arrived after your deadline.] Please tell me whether to accept, reject or make a counter, and I will reply to them only after you do. I have not told the buyer the offer is agreed. [Your name]
Before you send it
- If your terms require every offer to be put forward, do that even when you think it is low. The template does not filter.
- Do not add a sentence about the buyer’s job, family or background.
- US: seller, and say whether you have seen a pre-approval letter. Do not call it an agreement in principle unless that is the document.
Questions
Should I recommend which offer to take?
You can set out the chain and the finance position you were told. The choice is the vendor’s. Do not dress a preference up as a fact.
What if the offer arrived by WhatsApp?
Still confirm the figure in this email so there is a clear record. Quote the number they wrote, not a tidied-up one.